Eshooz Orange: Website Design for Ecommerce

Type
Brand and website concept
Brand
Eshooz
Year
2022

Eshooz Orange is a website design for ecommerce brands that want a confident, high-contrast storefront. It includes seven desktop pages in orange and white: home, shop, product, cart, checkout, order confirmation and contact, with a stepped cart and checkout flow.

Eshooz Orange ecommerce website showcase: an orange home page hero with an outlined 2023 headline and a sneaker, in front of the shop and product pages on an orange gradient.

The brief

A website design for ecommerce that keeps buyers moving

Orange is the colour of urgency and warmth, which suits a store that wants shoppers to act. Eshooz Orange uses it with restraint: saturated on the hero, banners and buttons, then handing over to white pages where products and forms can be read without effort.

The brief was a storefront that guides rather than shouts. Every screen answers one question: what is the next step? A tabbed product row, a progress bar in the cart and a confirmation page at the end make the whole journey visible.

What we built

How the Eshooz Orange store is built

The home page opens on a full-width orange hero with an outlined headline and a sneaker, followed by a brand logo row and service badges. An Our Own Creation carousel shows tinted category cards for loafers, shoes, brogues and flats, then a limited offer banner with a photo panel.

Product rows sit under tabs for all arrivals, hot collection, best seller, trendy and new arrival, with sale badges and round add to cart buttons. A deal of the week band with white countdown tiles and an athlete breaks up the page, and a three card strip closes the home design.

The shop page adds a filter sidebar and a make an outfit section. The product page frames the shoe on an orange tile with thumbnails and a size selector. The cart and checkout share a progress bar, a shipping and payment form and a summary panel, ending on an order confirmed page and a contact page with a map.

Outcome

An ecommerce storefront through to order confirmation

Eshooz Orange gives an ecommerce team a complete storefront and order journey: seven page designs, tabbed merchandising rows, a visible cart and checkout progress bar and a confirmation page. It is ready to take real products, photography and payment settings.

Seven pages from orange hero to order confirmation

  • Seven desktop page designs from home to order confirmation
  • Orange hero with an outlined headline and brand logo row
  • Tabbed product rows with sale badges and add to cart buttons
  • Limited offer banner and a deal of the week countdown band
  • Product page with framed gallery, thumbnails and size selector
  • Cart and checkout with a progress bar and an itemised summary
  • Order confirmed page and a contact page with a full-width map

Eshooz Orange, storefront to confirmation

Seven pages, scroll to move through each one.

Home

Full-length Eshooz Orange ecommerce website home page design with an orange hero, brand logos, a category carousel, a limited offer banner, tabbed product rows and a deal countdown.

Shop

Full-length Eshooz Orange ecommerce website shop page design with an orange hero, filter sidebar, product grid with sale badges and a make an outfit section.

Product

Full-length Eshooz Orange ecommerce website product page design with an orange framed shoe gallery, thumbnails, size selector, price and an add to cart bar.

Cart

Full-length Eshooz Orange ecommerce website cart page design with a stepped progress bar, line items, an orange order summary and a trending row.

Checkout

Full-length Eshooz Orange ecommerce website checkout page design with address and payment forms beside an order summary.

Order confirmed

Full-length Eshooz Orange ecommerce website order confirmed page design with a thank you card, the ordered items and a continue shopping button.

Contact

Full-length Eshooz Orange ecommerce website contact page design with contact details, a message form and a full-width map.

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Questions about Eshooz, Orange

  • Eshooz Orange includes seven desktop page designs: home, shop, product, cart, checkout, order confirmed and contact. Together they cover the hero, category carousel, tabbed product rows, filters, size selection, a progress bar, order summary, an order confirmation and a map for contact.
  • It suits retailers that sell footwear, apparel or accessories and want a bold, conversion-minded storefront with strong merchandising. The tabbed rows, offer banners and stepped checkout also work well for gift, lifestyle and sports shops with a broad catalog and seasonal offers.
  • Eshooz Orange fits your store once its colour, type, logo, banners, tabs and checkout steps are changed to suit your catalog. Your products and copy replace the sample content throughout.
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